About Us

Our senior auctioneer has been successfully selling land & property by auction since 1995 (twenty eight years!).

All Wales Auction is a trading name used under licence for both Williams & Goodwin The Property People Limited (covering North Wales) and Peter Alan Limited (covering South Wales) who are both independently owned and operated. The brand covers the whole of Wales and other independent estate agents also place lots in our catalogue for sale.

All Wales Auction is celebrating over 14 years of providing land and property auctions in Wales. A former winner of The Best New Business at the Daily Post Achievement Awards and three times award winner of the Best UK Auctioneers titles (2011, 2013 and 2014). We are supported by over 230 staff and 30 offices in Wales, and offer local knowledge and experience, with qualified property auctioneers and regional auctions.

To help us get better results for you, All Wales Auction is a national auction brand focusing on the Welsh property market with an exceptional coverage of offices and offering regional auction centres in both North and South Wales.

In addition, other leading independent estate agents support the brand, assist in marketing and also place properties for sale with All Wales Auction.

No-one else in Wales offer this service.

On average selling 4 out of every 5 properties entered (e.g. North Wales sold 96% of stock in 2021 at 51% average over guide price) and selling more in some regions than all our competitors we are proud to set the standards as the property auctioneers of Wales.

Some of the brands that support All Wales Auction are shown here…